SWISS Pavilion
Gulfood 2024

SWISS Pavilion @ Gulfood 2025

The biggest annual food and beverage exhibition in the MENA region

The SWISS Pavilion will be organized by Switzerland Global Enterprise (S-GE), in close cooperation with the Swiss Business Hub Middle East and the Swiss Business Council.

Intro

Information

Date
Organizer Switzerland Global Enterprise
Event language

English

Place

Dubai World Trade Centre
Sheikh Zayed Rd
Switzerland

Registration deadline
Facts and Figures 2024
  • 5,500 leading food and beverage companies
  • Showcasing 150,000+ new products from more than 190 countries.
  • 7 distinct sectors: Health & Wellness, Beverage, Fats & Oils, Pulses & Grains, Meat & Poultry, Power Brands and World Food
Exhibitors SWISS Pavilion 2024

Exhibitors | S-GE

Project team SWISS Pavilion

Valentin Diethelm, Switzerland Global Enterprise, Project Manager Trade Fairs

Isabelle François, Switzerland Global Enterprise, Project Coordinator Trade Fairs

Country experts

Suhail el Obeid, Switzerland Global Enterprise, Senior Consultant Middle East (Zurich)

Bastien Bovy, Switzerland Global Enterprise, Consultant EMEA (Renens) 

Luca Degiovannini, Switzerland Global Enterprise, Senior Director Market Southern Switzerland (Lugano)

Registration

Swiss Presence at Gulfood

  • Country Pavilion for Swiss and Liechtenstein companies
  • Booth ready for occupation on the day before the show starts
  • Concentrate on the development and care of your customers – we organize your appearance
  • Under the umbrella of Switzerland visitors recognize quality, innovation and tradition
  • Feel at home in the SWISS Pavilion - take time for yourself and your customers in our bistro
  • As a competent team, we ensure a professional service - before, during and after the show
  • Benefit from the synergies of S-GE's worldwide network, including the Swiss Embassy, the Consulates General and the Swiss Business Hub
Packages

Participation Options ( Prices 2024)

3 sqm booth
  • Booth construction with walls, booth surface with carpet, booth inscription with company logo, illumination, 1 electricity connection (220 V), 1 waste bin
  • 1 showcase, 1 high table and 1 bar stool
  • Exhibitor badges for your staff
  • WiFi connection
  • S-GE service package
CHF 5'850.-
6 - 9 sqm booth
  • Booth construction with walls, booth surface with carpet, booth inscription with company logo, illumination, 1 electricity connection (220 V), 1 waste bin
  • 1 table and 3 chairs, 1 lockable sideboard or 1 showcase
  • Exhibitor badges for your staff
  • WiFi connection
  • S-GE service package
CHF 1,400.- / sqm
10 - 18 sqm booth
  • Booth construction with walls, booth surface with carpet, booth inscription with company logo, illumination, 1 electricity connection (220 V), 1 waste bin
  • 1 table and 4 chairs, 2 lockable sideboards or 2 showcases (or 1 of each)
  • Exhibitor badges for your staff
  • WiFi connection
  • S-GE service package
CHF 1,375.- / sqm
Mind. 19 sqm booth
  • Booth construction with walls, booth surface with carpet, booth inscription with company logo, illumination, 1 electricity connection (220 V), 1 waste bin
  • 2 tables and 8 chairs, 2 lockable sideboards or 2 showcases (or 1 of each)
  • Exhibitor badges for your staff
  • WiFi connection
  • S-GE service package
CHF 1,350.- / sqm

S-GE registration fee:

  • CHF 650.- S-GE gold member
  • CHF 800.- S-GE silver member or member fial
  • CHF 950.- non member

Gulfood fees: Total One-Time Charge AED 3,530.-

  • Compulsory Enhanced Internet Listing - AED 1,800.-
  • Compulsory Exhibitor Insurance - AED 630.-
  • Compulsory Registration Fee - AED 1,100.-

S-GE Service Package

included

Infrastructure and booth construction: Attractive booth in Switzerland. design, booth with carpet, back and side walls and illumination, furniture according to desired package, 1 electrical connection (all depending on health and safety guidelines)

Hospitality: Hosted hospitality area for you and your customers, soft drinks, coffee, tea, snacks and fruits, information desk, storage (limited space), Swiss networking dinner (all depending on guidelines)

Communication: Company logo on your booth, entry in the Swiss Online Exhibitor Directory

Organisation: Project management as well as organisational preparation, contact person before, during and after the trade fair, consulting session with all project partners, exhibitor badges and name tags, stand cleaning and garbage removal

Other servicesFree initial consulting sessionfirst port of call for export-related issuesGoGlobal Cockpit (free analysis platform), benefit from the worldwide network of our Swiss Business Hubs

Not included
  • Transport and insurance of your exhibits
  • Individual stand design and additional furnishings
  • Technical connections and operating costs
  • Travel and accommodation
  • More information can be found in our terms and conditions

Video

Day 1 - Gulfood 2024 Highlights

Contacts

Contact us

Event Partners

FIAL Chocosuisse Biscosuisse SBH Middle East Swiss Business Council
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Official program