Dossier novices à l’export Étape 4: market test – faire ses premiers pas sur le marché Vous aimeriez maintenant savoir comment explorer pas à pas votre marché-cible. Rendez-vous sur place pour vous familiariser avec le marché, en co...
Export Knowhow Jan 31, 2023 Marketplace Amazon: vendere i propri prodotti a clienti in tutto il mondo L’e-commerce annulla apparentemente i confini del mondo: con il commercio online marketplace internazionali, quali Amazon, anche le piccole azien...
I primi passi nell’export 4° passo: market test - primi passi sul mercato Volete sapere come sondare passo dopo passo il vostro mercato target? Recatevi sul posto, imparate a conoscere il mercato e le sue consuetudini, ...
I primi passi nell’export 2° passo: market evaluation - individuare il giusto mercato di esportazione Nel secondo passo, "Market evaluation", si tratta di individuare il giusto mercato target per la vostra azienda. C’è un gran numero di potenziali...
Expertise Jun 18, 2020 Tap into new markets with agile internationalization Traditional internationalization models often do not fit the specific needs of SMEs and start-ups. In addition, external shocks (e.g. the coronav...
Export Knowhow May 12, 2021 Amazon Marketplace: Sell to customers across the world in one fell swoop E-commerce makes the world seem limitless: With online retail on international marketplaces such as Amazon, even smaller companies can sell acros...
Dossier Starter Second step: market evaluation - find the right export market The second step “Market Evaluation” concerns finding the right target market for your company. There is a wide variety of potential export market...
Dossier Starter Fourth step: market test - first steps in the market Would you like to know how you can explore your target market step by step? Take trips there, get to know the market and customs and expand your ...
Press Release Nov 21, 2018 Google Switzerland and S-GE launch "Market Finder" A comprehensive online platform with digital tools and practical know-how for the export sector: this is the focus of an initiative launched by G...
Webinar Nov 11, 2020 Google Market Finder Are you looking for easy ways to analyze new markets for your products and explore your sales opportunities? Or would you like to verify your exp...
Fact Sheet Nov 11, 2020 How to successfully conquer the South Korean food market The fact sheet provides you with compact market information and tips and tells you which Swiss products South Korean consumers particularly appre...
Expertise Mar 19, 2019 Assess export risks thoroughly – including in mature markets Dieter Gosteli, Head of Corporates at AXA, explains what small- and medium-sized businesses must pay attention to when trading in Europe, the USA...
Dossier Starter Third step: business model - check different forms of market entry Every market is different: Which business and sales model is suitable for your company in the selected target market? Here you can find out which...
Export Knowhow May 02, 2019 Different countries, different customs: Market mechanisms abroad Different countries, different customs: The market mechanisms and customer behavior that seem familiar from the domestic market are often complet...
News Feb 22, 2023 Tips for entering the sub-Saharan African market Do you want to expand your international business and export to Africa? Mehmet Yildirimli, consultant at S-GE, shows you what you need to conside...
Expertise Nov 08, 2022 Vendre en ligne dans l’Union européenne A première vue, la vente en ligne semble abolir les frontières. Mais les PME qui s’y essaient découvrent tôt ou tard que le commerce électronique...