Trade Fairs
Swiss Education Fair (SEF) China 2023

Swiss Education Fair (SEF) China 2023

Demand for study abroad is increasing quickly in China since the government reopened the borders. The Swiss Education Fair China will take place in September 2023, and is open to all Swiss private and public schools, including boarding schools, hospitality schools, universities, and business schools.

China is the nation that sends the highest number of students abroad to study and the Chinese overseas education market has maintained its growth over the past decade. In recent years, Chinese students have been considering a wider range of destinations than they were before the pandemic, which presents more opportunities for Swiss schools, as Switzerland boasts some of the most reputable curricula in technological research facilities, hotel management schools, public and private universities as well as boarding schools and business schools. 

Following this trend, the fourth Swiss Education Fair (SEF) China 2023 will take place on Saturday, 16th September in Beijing and Sunday, 17th September in Shanghai. The fair is co-organized by Switzerland Global Enterprise & Swiss Business Hub China. It is supported by the Embassy of Switzerland in Beijing and the Consulate General of Switzerland in Shanghai. It is a platform for Swiss education institutions to showcase their latest programs and personally interact with prospective students and their parents.

Intro

Information

Date
iCal Download
Target audience Swiss schools
Organizer Swiss Business Hub China and Switzerland Global Enterprise
Event language

English

Cost of participating CHF 3'230.- for Beijing or Shanghai (one city), CHF 4'845.- for Beijing and Shanghai (both cities)
Registration deadline
Package

Participation Package SEF China 2023

Single-School Package
  • One table with space for a pop-up banner in the exhibition venue.
  • Targeted and timely marketing campaign including digital marketing. The final media plan is to be confirmed.
  • Dedicated SEF China website to promote the fair and to feature your schools. The website acts as a continuous platform to promote your programs even after the fair.
  • SEF e-brochure featuring 1-full page information on the participating school to be used at SEF, as well as throughout the year at other Swiss education promotion activities/events.
  • Opening Speech and visit of a representative from the Embassy of Switzerland in Beijing and Consulate General of Switzerland in Shanghai.
  • Possibility of participation in the networking reception(s) with alumni, VIP clients and partners before and/or after the fair.


CHF3'230.- for Beijing or Shanghai (one city)
CHF4'845.- for Beijing and Shanghai (both cities)

Representation Option

If you cannot attend in person, we strongly recommend you to invite your local representatives, partners or alumni to represent you. If you are not going to send anyone, we can offer the below services included in the aforesaid prices to make sure you won’t miss this opportunity: 

  • A translator will be assigned to host your table (without extra charge). The translator will coordinate the communication between you and onsite visitors via digital tools (tbd, i.e. WeChat). Besides, the translator will take notes about the interested visitors and send the notes back to you after the event for follow-ups.
  • For the pitch part, you may record a video in advance and we will play it onsite.
  • For panel discussion (or alumni sharing, dialogue, tbc), we’ll combine both physical presence and virtual attendance by having speakers online and projecting the speakers on big screen.
  • Should there be the need, we can help you print out a pop-up banner and catalogues locally. Please kindly note the relevant cost will be at your expense. 

If you need any further package enhancements, such as additional support and displays at the fair, do let us know and we can adjust the offer according to your requirements.

Please also note that a minimum amount of participant schools will be required in order for us to be able to organize the fair in both cities.

Project Team

Project Team

Susi Wang, Chief Trade Officer of Swiss Business Hub China, Embassy of Switzerland in China
Sunny Wang, Senior Trade Officer of Swiss Business Hub China, Embassy of Switzerland in China
Leo Peng, Senior Trade Officer of Swiss Business Hub China, Consulate General of Switzerland in Guangzhou

Country Experts

Country Experts

Event Partner

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Official program